practice
Balanced Scorecard Summit, San Diego
Organized by Rob Howie.View/Download
British Airways, London
Organized by Eben Lenderking, MAC Partnership.
View/Download
CNBC Forum, India
Gave a talk and participated in an Executive Forum hosted by CNBC, together with C. K. Prahalad.
View/Download
HP Research Labs, Digital Imaging, Palo Alto
Hosted by Neerja Raman.
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Infotech, India
Hosted by Chairman Mohan Reddy.
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ICFAI Center for Management Research
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HP Research Labs
Hosted by Anand Tawker.
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European Centre for Experience Economy
Organized by Albert Boswijk.
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NIIT: eAngelz CXO Breakfast, Singapore
Event organized by e-Angelz.
Hosted by Arvind Mehrotra and Rahul Patwardhan, NIIT Technologies.
View/Download
The Customer Economy
Based on the article Consumer Centricity by C. K. Prahalad, Venkat Ramaswamy, and M. S. Krishnan.
View/Download
Customer as CEO
View/Download
CNBC TV Series on the Future of Competition
Eight episode TV series, together with C. K. Prahalad, and anchor Ashu Dutt, based on The Future of Competition (HBS Press, 2004).
Thanks to Subha Chatterjee.
Buy Video set
View/Download
Regarding Customers as Business Collaborators
Article in the New York Times on the Harvard Business Review article, “Co-opting Customer Competence” (Prahalad and Ramaswamy, 2000).
View/Download
Best Books 2004 - Strategy+Business
Best Business Books 2004
Prahalad and Ramaswamy demonstrate that personalized experiences are created through the interaction of companies and customers: More-active customers and less-in-control companies “co-create” value, making customers a full element of the business model.
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The Pick of This Year's Crop of Books - BusinessWeek Top 10 Books of 2004
BusinessWeek
Top 10 Book of 2004
To respond to forces that are shaping consumer behavior, corporations may need to partner with their customers, say C.K. Prahalad and Venkat Ramaswamy in The Future of Competition: Co-Creating Unique Value with Customers (Harvard Business School Press). Only by letting individual corporate customers and consumers fashion products and services will business leaders escape the trap in which their products' only distinction is price, say the two professors at the University of Michigan Business School.
Reviewer Steve Hamm found that the "provocative" book lays out "how to change organizational behavior to make co-creation natural rather than an isolated, heroic act." The authors have sweeping change in mind: Alterations must be made to every corporate function, from product development to sales and marketing. Indeed, what the duo contemplates is nothing less than the democratization of commerce.
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Why 'Bottom Up' Is On Its Way Up
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Govt. of Abu Dhabi and Dubai
Engaged with the government ministries in Abu Dhabi and gave a talk at the Dubai Prime Minister’s Office, U. A. E.
Thanks to Omar Shroof and Mathias Mangels.
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Infosys Connect, Las Vegas
Gave a keynote speech at Infosys Connect, Las Vegas, on the future of IT and Co-Creation.
Pune Development Authority, India
Engaged in a discussion with the Pune Development Authority, India on the Power of Co-Creation across the private-public sectors.
Hosted by Infosys, TCS, and Wipro.
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Innovation through Co-Creation
Keynote speaker at Wharton Innovation through Co-Creation Conference.
Thanks to Harbir Singh, George Day and the Mack Center.
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Business Design - Harvard Business Review Conference - Brazil
Gave a Keynote Speech at the Harvard Business Review Business Design Conference in São Paulo, Brazil.
Thanks to André Coutinho.
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Gestão Estratégica no setor público, Brazil
Keynote at a Public Sector Conference in Brasilia, Brazil, followed by a Workshop.
Thanks to André Coutinho.
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SEBRAE, Brazil
Engaged with executives at SEBRAE, in the Brazilian public sector.
Thanks to André Coutinho.
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American Chamber of Commerce- Brazil
Gave a keynote speech at the American Chamber of Commerce, Sao Paulo, Brazil.
Thanks to André Coutinho.
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Marisa, Brazil
Engaged with senior management Marisa, Brazil, courtesy Andre Coutinho.
Thanks to André Coutinho.
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Francis Gouillart
Engaged with Francis Gouillart and the MAC Partnership group, Boston.
Start of a partnership that evolved into co-founding the Experience Co-Creation Partnership, in Concord, Massachussetts, and co-authoring the book, The Power of Co-Creation.
View/Download
Majulah Connection, SIngapore
Gave a talk on Co-Creating Unique Value with Customers: The Future of Competition.
Hosted by Anthony Ang.
Organized by Kee-Hian Tan, MAC Partnership.
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Unilever FoodSolutions Asia, Singapore
Gave a talk on Co-Creating Customer Value.
Organized by Neeraj Verma.
Hosted by Jacqueline Yew.
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Hill & Knowlton, London
Engaged with senior management at Hill & Knowlton, London.
Organized by James Kelly, MAC Partnership.
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WPP Group, London
Engaged with senior management at WPP, London.
Organized by Eben Lenderking, MAC Partnership.
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CSC, London
Engaged with David Moschella at CSC Research Advisory and Services, and other technology and innovation research executives at the Leading Edge Forum.
Organized by Kirt Mead, MAC Partnership.
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Wipro, Bangalore
Engaged with people at Wipro on the next practices of Experience Quality Management and Co-Creation of Value with Customers.
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Brand Summit, Chennai, India
Gave a talk on Co-Creating Brands with Consumers at the Brand Summit, Chennai.
Event organized by Confederation for Indian Industry (CII), India.
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TeamAsia Seminar, Manila
Event organized by Kent Youil, University of Michigan Executive Education, Hong Kong.
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CEO Forum, Hong Kong
Gave a talk to about 20 CEOs from the Hong Kong and broader Asia-Pac region on The Future of Competition.
Organized by Kent Youil.
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The Empathy Economy - Business Week
Article in Business Week on The Empathy Economy by Bruce Nussbaum mentioning The Future of Competition.
View/Download
Infosys, Bangalore
Conducted a workshop at Infosys, Bangalore on Value Co-Creation and the Strategic Role of IT.
Organized by Krishnan Narayanan, and led by Subu Goparaju, Director of SETLabs.
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ReTechCon, Retailers Association of India
Event organized by Retailers Association of India.
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Godrej Senior Managers' Meet, Mumbai
Organized by Visty Banaji, head of HR.
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Nokia, India
Organized by Bimal Rath, head of HR.
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TVS Electronics, India
Special thanks to Gopal Srinivasan, Founder and Director, TVS Electronics.
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TVS Motor, India
Thanks to R. C. M. Chandramouli, VP Marketing and Sales, and C. P. Raman, President.
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NRI, Tokyo
Engaged with senior consultants at NRI Japan, and presented at a NRI client forum organized Katsutoshi Murakami.
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Pitney Bowes
Presentation at a Pitney Bowes internal strategy meet in New York, involving Doug Neal from CSC Research & Advisory.
Organized by Kirt Mead, MAC Partnership.
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Business Week Asia Leadership Forum, Bangkok
Thanks to Bhavna Shivpuri.
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The Future of Marketing
Interview in Businessworld, India, on The Future of Marketing.
Reaction by S. Sivakumar, ITC.
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Baptie Marketing Focus North America, La Jolla
Gave a keynote presentation at the Baptie 5th Annual Marketing Focus North America event.
Received the Best Speaker Award.
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Marico, India
Presentation and discussion at Marico, Mumbai, with Harsh Mariwala, CEO Marico, Rakesh Pandey, CEO Kaya Skin Clinic and the senior management team.
Organized by Pankaj Bhargava, head of HR.
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Honeywell
Engaged in a session with Rhonda Germany, VP Strategy and Business Development, James O’Hern, Director Leadership Development, and Mark Sullivan, Director Corporate Learning.
Organized by Brian Love, Executive Education, University of Michigan Business School.
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BASF
Organized by Brian Love, Executive Education, University of Michigan Business School.
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Government of Hong Kong
Engaged with senior officers at the Government of Hong Kong Special Administrative Region. Gave a talk on “Innovation in Public Services”.
Organized by Betsy Lai, Chief Training officer, Civil Service Training and Development Institute, The Government of Hong Kong Special Administrative Region
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GE John F. Welch Technology Centre, Bangalore
Gave a talk on Experience Innovation and Co-Creation at the GE John F. Welch Technology Centre, Bangalore.
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Business Week CEO Insights Forum, Chongqing, China
Keynote at the Business Week CEO Insights Forum, Chongqing, China, organized by DNM Strategies.
Thanks to Bhavna Shivpuri.
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GE Healthcare Technologies, OIC, USA
Hosted by Ron Bendersky.
Thanks to Rob for his enthusiastic and passionate efforts.
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GE Beyond Thought Leadership Event, USA
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Dassault Systemes
as well as Herve Andorre, HR, on co-creation opportunities in Dassault’s ecosystem.
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Dassault Systemes
When Bernard walked into the room, he had The Future of Competition in his hands and kindly complimented me.
The conversation was inspiring.
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Tesco, UK
Organized by Eben Lenderking, MAC Partnership.
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Nokia Asia-Pacific
Hosted by Sanjeev Sharma, Nokia India.
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Duke CE
Talk at the Duke Corporate Education center on co-creation and learning.
Organized by Blair Sheppard.
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Aditya Birla
Conducted a 3-day program on Value Co-Creation for the Aditya Birla Group with Francis Gouillart and the ECC Partnership, including Eben Lenderking and Alan Weyl.
Organized by Raju Mistry at the Gyanodaya Learning Center.
View/Download
IUJ Value Co-Creation Institute, Japan
Talk at the Value Co-Creation Institute, International University of Japan.
Organized by Kerimcan Ozcan.
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University of Michigan Health System
Gave talk in the “Leadership At All Levels” Brown Bag at the Univ. of Michigan Hospital, Ann Arbor.
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Nordstrom
Workshop organized at Nordstrom, Seattle, by Infosys to explore new opportunities in using IT to enable innovation and value creation.
Organized by Subu Goparaju, Director of SETLabs, Infosys.
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Power Meetings - Healthcare, Chicago
Gave a keynote at the Power Meetings Conference on Healthcare, in Chicago.
Organized by Dave Ellis, President, Lincoln Healthcare Events.
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Value Creation, Buenos Aires, Argentina
Gave a talk at a Symnetics sponsored event in Buenos Aires on “A New Paradigm of Value Creation”.
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Balanced Scorecard Summit, Mexico
Gave a talk at the Balanced Scorecard Summit on “Innovation: A New Paradigm of Value Creation”.
View/Download
Advertising Research Foundation, New York
Keynote at the ARF Executive Series, “Advertising: What’s Next?”.
Organized by Joe Plummer.
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Evanta CIO Executive Summit
Gave a dinner keynote address at the Evanta CIO Executive Summit in New Jersey on December 6th, 2006 and a joint talk with Jim Noble, CIO Kraft Foods on December 7th.
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Infosys Hi-Tech Leaders of Change Forum, San Jose
Engaged with Infosys and its clients in the High Tech and Discrete Manufacturing Sector.
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Aditya Birla Group
Engaged with Senior Managers at the Aditya Birla Group.
Organized by Raju Mistry and Anupama Mohan at the Gyanodaya Learning Center.
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24/7 Customer
Engaged with folks at 24/7 Customer.
Organized by V. Bharathwaj, Chief Marketing Officer.
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Customer Experience Management, Sao Paulo, Brazil
Conducted a Symnetics sponsored workshop on “Customer Experience Management”, with ECC Partnership.
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ABB India
Engaged with folks at ABB India.
Organized by S. Karun (rear of photo below), head of Sustainability, with Prakash Nayak, Head, Power Systems (front right) .
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BusinessWeek Leadership Forum - DNM Strategies, Dubai
Keynote on The Power of Us: Co-Creating Unique Value With Customers at the Business Week Leadership Forum at Madinat Jumeirah Hotel, organized by DNM Strategies.
Thanks to Bhavna Shivpuri.
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Open Colloquium on Design, Tokyo
Gave a talk at the Open Colloquium on Design. Organized by Kanji Ueda, Professor and Director of the Research into Artifacts, Center for Engineering, at the University of Tokyo.
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Science of Design, Kyoto
Gave a talk on “Design and the Future of Value Creation” and participated in the Hayashihara Forum sponsored conference on “Science of Design”.
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Palladium Strategy Innovation, Tokyo
Gave a talk and participated in a discussion on Strategy Innovation at the Palladium Strategy Innovation Summit in Tokyo.
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Symnetics Innovation Workshop, Monterrey, Mexico
Conducted a workshop on Experience Co-Creation with Symnetics and ECC Partnership, in Monterrey, Mexico.
Thanks to Francis Gouillart.
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Payne Forward Thinking Symposium, Arizona
Gave an invited talk at the University of Arizona, Eller College of Management, at the Lisle and Roslyn Payne Forward Thinking Symposium. Theme of the event: Marketing in a Connected Customer Era: Social Interactions and Strategic Innovations.
Organized by Robert F. Lusch.
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Infosys CIO Forum, Japan
Gave a keynote on “The Future of Value Creation” at an Infosys Forum for CIOs in Kyoto, Japan.
Thanks to N. R. Narayana Murthy.
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Marketing Science Institute Trustees Meeting, Arizona
Gave an invited talk at the MSI Trustees Meeting at the JW Marriott Desert Ridge Hotel in Phoenix, Arizona.
Organized by Russ Winer.
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Infosys Workshop, Fremont, California
Engaged with Infosys and its Innovation consulting practice on.
Organized by Subu Goparaju, SETLabs.
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Society of Information Management, Atlanta
Workshop organized by Society of Information Management, Advanced Practices Council (APC) with member CIOs, to explore new opportunities in using IT to enable innovation and value creation.
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Infosys Management Council, India
Engaged with Infosys Management Council in Bangalore, India.
Organized by Sanjay Purohit.
Thanks to N. R. Narayana Murthy.
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European Innovation Movement Symposium, Madrid
Engaged with Palladium South Med at the European Innovation Movement Symposium.
Organized by Sofia Medem.
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Palladium-Symnetics Strategy Innovation and Performance Management Summit, Mexico
Organized by Symnetics.
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Sabanci Group, Turkey
Engaged with Sabanci Group through Palladium South Med.
Organized by Esteban Gomez and Sofia Medem.
View/Download
SAP CEO Forum, Frankfurt, Germany
Led a Workgroup on Co-Creation with Customers.
Tim Brown, CEO, IDEO; DIane Hessan, CEO, Communispace; Jorgen Knudstorp, CEO LEGO, and Thomas Stewart, Editor-in-Chief, HBR were discussants.
ITC e-Choupal, India
Gave a talk at ITC e-Choupal, Hyderabad, India, and engaged with S. Sivakumar and his team.
View/Download
MSI Innovation and Co-Creation
Gave a keynote on Innovation and Co-Creation of Value at the MSI Innovation and Co-Creation Conference.
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Deloitte, Paris
Keynote on Co-Creation. Thanks to Francis Gouillart and the Experience Co-Creation Partnership, as well as Isabelle Steinmann at Predica, Credit Agricole.
Strategy & Innovation Summit, Bogota
Gave a keynote and engaged in discussions at a Tantum-Symnetics sponsored event on “Co-Creation” in Bogota, Colombia.
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Tetra Pak Davos
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Infosys, Chicago
Gave a keynote and engaged with clients of Infosys in Chicago, on “Customer Engagement and Co-Creation”.
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HSM ExpoManagement Mexico City, Mexico
Gave a Keynote on Co-Creating the Future at the HSM ExpoManagement Summit in Mexico City, Mexico.
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HSM ExpoManagement Sao Paulo, Brazil - Drucker Centennial
Gave a Keynote on Co-Creating the Future at the HSM ExpoManagement Summit in Sao Paulo, Brazil.
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Co-Creating a Co-Creative Enterprise
Interview-based article on Mahindra’s Co-Creative Transformation in Developing Leaders: Executive Education in Practice.
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HSBC Singapore
Engaged with HSBC on “Co-Creation” at a global gathering of senior managers in Singapore.
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La Poste Transformation
On the ongoing transformation of La Poste Retail post offices in France -- the transformation of La Poste Retail was enabled by The Experience Co-Creation Partnership.
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Gestao, Jornal do Comercio, Porto Alegre, Brazil
Coverage in the the Porto Alegre newspaper.
Thanks to André Ribeiro Coutinho at Symnetics.
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PGQP, Brazil
Gave a keynote at the PGQP 11º Congresso Internacional da Gestão, Porto Alegre.
Thanks to Andre Coutinho and Rogerio Caiuby.
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HMV, Porto Alegre, Brazil
Engaged with Dr. João Polanczyk , CEO, Hospital Moinhos de Vento, senior management, doctors, nurses, and other stakeholders in the HMV health care system.
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Senior Leadership Program Consortium, Lonavla, India
Conducted an executive program for the SLP Consortium in Lonavla.
Organized by Aditya Birla Group.
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Ross India Business Conference
Talk and “soft launch” of the Power of Co-Creation book at the Ross India Business Conference, Ann Arbor, Michigan.
Robert Morris - Amazon Review
Review of The Power of Co-Creation.
Notwithstanding a kind positive review, I particularly like his apt quote of Lao-Tzu's Tao Te Ching
"Learn from the people
Plan with the people
Begin with what they have
Build on what they know
Of the best leaders
When the task is accomplished
The people will remark
We have done it ourselves."
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The Power of Co-Creation book release - Simon & Schuster Free Press
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PRTM, Half Moon Bay - Hi-Tech Sector
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YEO (Young Entrepreneurs Organization), India
Engaged with Young Entrepreneurs on the Power of Co-Creation in Kolkata, India.
Thanks to Ritesh Bawri and Sanjay Mirchandani.
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Young Indians
Engaged with Young Indians on the Power of Co-Creation in Kolkata, India.
Thanks to Ritesh Bawri and Sanjay Mirchandani.
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Infosys Workshops, India
Conducted workshops on Co-Creation of Value and Innovation Co-Creation at Infosys campus, Bangalore.
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Mahratta Chamber of Commerce, Industry, and Agriculture, Pune, India
Gave a talk and engaged with participants afterwards on the Power of Co-Creation.
Organized by Hari Athawale.
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Harvard Business School and Ross School and Wharton Alumni of Washington DC
Gave a breakfast series talk to Harvard and Wharton alumni through the Harvard Business School Alumni Club of Washington DC, organized by PRTM.
Thanks to Doug Billings and Jeff Gruen for organizing this event.
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Launch of The Power of Co-Creation book in India
Launch of the book “The Power of Co-Creation” in Delhi, India by Narayana Murthy.
Coverage in CNBC-TV18.
Thanks to M. S. Krishnan.
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Great Lakes Institute of Management, Chennai, India
Thanks to Gopal Srinivasan for his support, and Adithya, in organizing this event.
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Apollo Hospitals, India
Engaged with Preetha Reddy (MD Apollo Hospitals) and her team in Chennai.
Thanks to Gopal Srinivasan for his support in organizing this event.
Loyola College, Chennai, India
Gave a talk at Loyola College, Chennai.
Thanks to Father Francis.
Thanks to Gopal Srinivasan for organizing this event.
Soft Launch of The Power of Co-Creation in Chennai, India
Soft launch of the book “The Power of Co-Creation” in Chennai, India by Lakshmi Narayanan, Cognizant and Preetha Reddy, Apollo Hospitals.
A very special thanks to Gopal Srinivasan for organizing and supporting this event.
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Ross School - Prospective Students and Alumni event, Bangalore, India
Gave a talk and participated in the prospective students and alumni event, and dinner with alumni afterwards.
McKinsey, Washington DC
Gave a talk at McKinsey in Washington DC, organized by the Ross alumni club.
Thanks to Sean Mulligan and John Copeland at Ross, and to Ross alumni for their participation.
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Future Sights
Engaged with CEOs and senior leaders at Future Sights, Bangalore on Co-Creating India 2030.
Thanks to Bhupendra Sharma.
Together We Create Value -- Book Review of The Power of Co-Creation by Lakshmi Narayanan, CEO Cognizant
Outlook Business Book Review of The Power of Co-Creation by Lakshmi Narayanan, Vice Chairman, Cognizant.
Orange Telecom, Paris
Engaged with David Richards at Orange Telecom, Paris. David is the brainchild behind idClic.
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LEGO, Billund, Denmark
Engaged with Jørgen Vig Knudstorp, CEO, LEGO and the top management team at their internal LEGO Innovation Summit.
Special thanks to Per Hjuler.
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Launch of Co-Creation Academy, Amsterdam
Launch of Co-Creation Academy by Albert Boswijk in Amsterdam.
Thanks to Albert for an Experience Innovation tour of Amsterdam.
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Globsyn, Kolkata, India
Gave a talk to students and engaged with the faculty at Globsyn, Kolkata, India.
Thanks to Pratip Kar, Subhendu Dey, and Oindrila Dasgupta.
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Lease Plan Amsterdam
Engaged with Lease Plan through The Co-Creation Academy.
Thanks to Albert Boswijk and Chris Parker.
100% Open
Engaged with 100% Open, LEGO’s Erik Hansen, and David Richards at Orange Telecom.
Thanks to David Simoes-Brown and Roland Harwood.
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CEO Forum, Sydney, Australia
Engaged with over 90 CEOs through the CEO Institute, Sydney, Australia.
Thanks to Palladium and Deloitte.
Palladium Video Series on Co-Creation - Innovation, Sydney, Australia
Palladium Video Series on Co-Creation - Innovation in 7 parts.
Thanks to Mathieu Liminana.
Palladium Innovation Forum, Sydney, Australia
Co-Creative Enterprises: Mastering the New Rules in Business Innovation.
Thanks to Matt Tice for organizing it.
Thanks also to Magdalena Toth, Silivia Azar, Mathieu Liminana, Susan Officer, and the rest of the team.
Super Partners, Melbourne, Australia
Engaged with Peter McNeil, COO and the senior management of Super Partners, Australia.
Thanks to Dale Pierce and Matt Tice.
Canterbury Healthcare System, Christchurch, New Zealand
Engaged with folks at the Canterbury Health Care System at the Princess Margaret Hospital.
Thanks to Roger Dennis.
Rebuilding the city of Christchurch, New Zealand
Engaged with people passionate about the future of Christchurch.
Thanks to Roger Dennis for organizing an eclectic group.
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Palladium Innovation Forum, Auckland, New Zealand
Thanks to Matt Tice for organizing it.
Thanks to Magdalena Toth, Silivia Azar, Mathieu Liminana, Susan Officer, and the rest of the team.
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Infosys, Bangalore
Open live session with multiple internal units.
Thanks to Simon Towers, Manish Srivastava, and Manjunatha Kukkuru, for organizing it.
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Mahindra Rise thru Co-Creation
Mahindra Rise thru Co-Creation Workshop in Igatpuri.
About 350 people attended -- in two batches involving Mahindra suppliers, dealers, and employees. Naveen Chopra spearheaded this from the Mahindra side and it was inaugurated by Allen Sequeira. 
Many thanks to Naveen and his extended team (see photos) for all their efforts, and Allen for his support.
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Axis Bank, India
Gave a talk and engaged with Axis Bank, Mumbai.
Thanks to Hari Athawale for organizing it.
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Co-Creative Government - Brazil
Made a presentation and engaged with public sector entities in Brazil via videoconference.
Thanks to Andre Coutinho for organizing it.
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PDMA Social Product Development and Co-Creation
Gave a keynote on Co-Creation of Value.
A unique aspect of this conference was that it was co-hosted by Local Motors at their Phoenix, Arizona micro-factory where I got to engage with Jay Rogers, CEO of Local Motors.
Elkhart-Memorial Board Forum
Keynote session at the internal Elkhart-Memorial Board Forum, following the merger of Elkhart General Hospital and Memorial Hospital & Health System, into the Beacon Health System.
Thanks to Diane Stover.
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HSM Brazil - Co-Creating the Future with a Homage to the late C. K. Prahalad
Keynote at the HSM Forum, Sao Paulo, Brazil, with a special homage to the late C. K. Prahalad.
Special thanks to Jose Salibi, HSM.
Thanks to Mathias Mangels, Andre Coutinho, Fanny Schwartz, and the rest of the Symnetics and Tantum teams.
Open Innovation 2.0, Dublin
Gave a keynote at the Open Innovation 2.0 Summit on Embracing Co-Creation in Open Innovation.
Thanks to Martin Curley and Bror Salmelin.
Special thanks to Richard Straub.
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Global Drucker Forum 2013
Participation in the 5th Global Peter Drucker Forum, Vienna, on Managing Complexity.
Special thanks to Richard Straub.
Palladium Global Strategy Execution Summit
Keynote on Embracing Co-Creation for Innovation and Value Creation, at the Palladium 2013 Global Summit: Executing Strategy in a Changing World, in Boston.
Thanks to Diana Bolick.
Special thanks to Matt Tice.
Thanks also to Adam Zawel.
Palladium Webinar
Webinar preceding the Palladium 2013 Global Summit: Executing Strategy in a Changing World.
Thanks to Jackie Albrecht, Diana Bolick, and Lenny Sanchez.
Special thanks to Matt Tice for the introduction and moderation.
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Bringing a Positive Lens to Business: Co-Creation Based View of Enterprises
Gave a talk in the POS Links Seminar Series on Bringing a Positive Lens to Business: Co-Creation Based View of Enterprises.
Mahindra Rise thru Co-Creation
Participated in an internal event exposing and engaging over a thousand people in the Mahindra enterprise ecosystem to the ongoing transformational journey of “Rise thru Co-Creation”.
Thanks to Naveen Chopra and the whole extended team for organizing this big event.
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Embracing Co-Creation in Public Innovation and Value Creation at the CONGEP Annual Congress in Brasilia
Keynote on Embracing Co-Creation in Public Innovation and Value Creation at the SBGC CONGEP Annual Congress in Brasilia, Brazil.
Thanks to Andre Coutinho.
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Co-Creation and Strategic Risk Management
Conversation on Co-Creation and Strategic Risk Management with Mark Frigo, Director of the Center for Strategy, Execution and Valuation and Director of the Strategic Risk Management Lab in the Kellstadt Graduate School of Business at DePaul University in Chicago. He is Ledger & Quill Alumni Foundation Distinguished Professor of Strategy and Leadership at DePaul.
Thanks to Richard Salisbury, video producer.
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CIO Talk Radio: CIO vs CMO
Host: Sanjog Aul
What are the hot topics in business today: Big Data, Cloud Computing, Social Media, CRM? These are all game changing technology innovations, and yet in increasing numbers of businesses, the adoption of this next wave of thinking is being pushed by the Marketing department, not IT. CIOs have a seat at the table, but have they been able to demonstrate the value of these technologies in the way that CMOs have? On the other hand, Marketing has been driving the ideas, but don’t they need IT’s support to fully deliver what they promise? Who then is winning the race in value creation? Is this even a race?
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GuruSpeak 2011 - IIMC 50th Anniversary
Keynote speaker at GuruSpeak 2011 and the 50th anniversary of IIMC in Kolkata and Mumbai.
Thanks to Anirban Datta for organizing it.
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Galderma
Engaged with the Galderma senior management team:
Lee Heeson – Senior Regional Director EMEA & Japan
Jan Benschop – Aesthetic, Corrective & Hospital Commercial Operations Director EMEA
Per Lango – Head of Global Marketing - Q-Med
Vincent Bercovici – Associate Director OTC/OTx
Vincent Rives – Market Access Associate Director
Thanks to Mathias Mangels and Alexandre Grutman.
Co-Creation Workshop, Lausanne, Switzerland
Conducted a Tantum workshop on Co-Creation, with Mathias Mangels.
Thanks to Mathias Mangels and Alexandre Grutman.
Kolbenschmidt Pierburg
Engaged with Dieter Schadenberger on Risk Management through Co-Creation.
Thanks to Mathias Mangels and Matthias Uebel.
Eternit
Engaged with the CEO of Eternit in Frankfurt.
Thanks to Mathias Mangels, Matthias Uebel, and B&M Consulting.
Ross Alumni Re-Union
Engaged with alumni at the Ross Alumni Re-Union 2011.
Thanks to Cheri Alexander and Melanie Barnett.
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World Brand Congress
Gave a keynote on Brands and Co-Creation of Value, and was felicitated at the World Brand Congress, India.
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Co-Creation and Innovation - Bogota, Colombia
Gave a talk and conducted a Tantum workshop on Co-Creation and Innovation in Bogota, Colombia.
Novartis Workshop, Phuket
Conducted a workshop for Novartis, along with Mathias Mangels, Tantum and Francis Kurz, Exclusive Experience.
Tantum Co-Creation Workshop, Lausanne Switzerland
Conducted a Tantum Co-Creation Workshop.
Thanks to Mathias Mangels and Alexandre Grutman
Embracing Co-Creation for Strategic Innovation - IMD-Tantum, Switzerland
Conducted a Tantum Workshop at IMD, Lausanne, Switzerland.
Thanks to Bill Fischer (and Mathias Mangels and Alexandre Grutman).
CII-ITC
Engaged with Business Heads and Senior Executives at a CII-ITC Workshop on Innovation, Sustainability, and Co-Creation.
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Nottingham Business School - Engaging Customers
Gave a keynote on The Co-Creation Paradigm of Value Creation.
Thanks to Kim Cassidy.
Special thanks to Richard Straub.
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Ross Technology and Business Innovation Forum
Gave a keynote at the Ross Technology and Business Innovation Forum.
Thanks to M. S. Krishnan.
Special Thanks to Dennis Severance.
RBC Dexia Leaders Forum
Gave a talk and participated in the RBC Dexia Leaders’ Forum: Managing Growth through Collaboration.
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InnovationsKongress: The Art of Innovation, Carinthia, Austria
Participation in the InnovationsKongress, Carinthia, on The Art of Innovation.
Special thanks to Martin Maitz.
The Co-Creation Paradigm book release - Stanford University Press
Read the Preface
Synopsis from Publisher:
A fundamental shift is underway that will change how we conceive of value. In an era of increasing interconnectedness, individuals, as opposed to institutions, stand at the center of value creation. To adapt to this tectonic shift, organizations can no longer unilaterally devise products and services. They must engage stakeholders—from customers and employees to suppliers, partners, and citizens at large—as co-creators.
Co-creation guru Venkat Ramaswamy and Kerimcan Ozcan call for enterprises to be mindful of lived experiences, to build engagement platforms and management systems that are designed for creative collaboration, and to develop "win more-win more" strategies that enhance our wealth, welfare, and, well-being. Richly illustrated with examples of co-creation in action, The Co-Creation Paradigm provides a blueprint for the co-creative enterprise, economy, and society, while presenting a conceptual framework that will guide organizations across sectors in adopting this transformational approach. Challenging some of our most deeply held ideas about business and value, this book outlines the future of "business as usual."
Venkat Ramaswamy and Kerimcan Ozcan. 2014. The Co-Creation Paradigm.
Redwood City: Stanford University Press.
Visit the curated Wiki on Co-Creation Theory & Practice to dive deeper into The Co-Creation Paradigm. [Forthcoming in Spring 2014]
Visit Kerimcan Ozcan’s website.
Creating a Culture of Co-Creation - Ross ITC Workshop
Engaged with senior management of all ITC businesses on Building a Culture of Co-creation.
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Ross MBA Sao Paulo Brazil
Engaged with Ross alumni in Sao Paulo, Brazil.
2015-03-26 Ross Alumni Sao Paulo Brazil - Photos - iCloud
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U-Sentric Human-centered Design Summit, Leuven, Belgium
Keynote on Taking Design Thinking to the Next Level at the U-Sentric Human-centered Design Summit, Leuven, Belgium.
Thanks to Annita Beysen, CEO U-Sentric.
India Philanthropic Initiative 2017 - Co-Creation in Societal Development
Video blurb at the India Philanthropic Initiative.
Thanks to Sanjay Purohit.
EkStep Foundation
Conduced a seminar on Co-Creation at the EkStep Foundation, Bengaluru, India.
Thanks to Sanjay Purohit.
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