Life-eXperience Value Co-Creation

Interactional Creation of Value with a PIE X lens

MSI Innovation and Co-Creation


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Gave a keynote on Innovation and Co-Creation of Value at the MSI Innovation and Co-Creation Conference.
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Marketing Science Institute Trustees Meeting, Arizona


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Gave an invited talk at the MSI Trustees Meeting at the JW Marriott Desert Ridge Hotel in Phoenix, Arizona.

Organized by Russ Winer.
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