Life-eXperience Value Co-Creation

Interactional Creation of Value with a PIE X lens
Working Paper

Rethinking Comparative Advantage: Embracing Co-Creation Experiences in Economics

rsb

Chakrabarti, Avik and Venkat Ramaswamy. 2013. “Rethinking Comparative Advantage: Embracing Co-Creation Experiences in Economics.” Working Paper. Ross School of Business, November.



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A Multiple Imputation Approach for the Analysis of Missing Data in Marketing Research

umwp
Ramaswamy, Venkatram, Trivellore E. Raghunathan, Steven H. Cohen, and Kerimcan Ozcan (1999), “A Multiple Imputation Approach for the Analysis of Missing Data in Marketing Research,” Working Paper, University of Michigan Business School, March.


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