Strategy and Leadership
Venkat Ramaswamy and Naveen Chopra. 2014. “Building a Culture of Co-Creation: at Mahindra.” Strategy and Leadership 42 (2), 12-18.
Mahindra and Ross School Global Program for Management Development (GPMD): Building a Culture of Co-Creation
Venkat Ramaswamy - How Value Co-Creation With Stakeholders is Transformative For Producers, Consumers, and Society - in Strategy & Leadership
Part Two of an Interview in the Special Issue of Strategy and Leadership on Understanding and Implementing Value Co-Creation, on the Tenth Anniversary of The Future of Competition.
Venkat Ramaswamy - A Ten-Year Perspective on How the Value Co-Creation Revolution is Transforming Competition - in Strategy & Leadership
Interview in the Special Issue of Strategy and Leadership on The Value Co-Creation Innovation, on the Tenth Anniversary of The Future of Competition.
Venkat Ramaswamy and Kerimcan Ozcan. 2013. "Strategy and Co-Creation Thinking." Strategy and Leadership 41 (6): Special Issue: The Value Co-Creation Innovation.
Winner of the 2013 Outstanding Paper Award.